​Aadi Mahotsav

​Established                : 2017
Organizer                    : Tribal Cooperative Marketing Development Federation of India (TRIFED).

The Aadi Mahotsav is an annual event that was started since 2017. The festival was an attempt to familiarise the people with the rich and diverse craft, culture of the tribal communities across the country, in one place. Aadi Mahotsav organised by Tribal Cooperative Marketing Development Federation of India (TRIFED) under the Ministry of  Tribal Affairs
Aadi Mahotsav help in improving the income and livelihood of the tribal people, while preserving their way of life and tradition– by having their crafts and natural produce and cuisine on display. The Aadi Mahotsav is one such initiative that enable the economic welfare of these communities and bring them closer towards mainstream development.

• The festival features the exhibition-cum-sale of tribal handicrafts, art, paintings, fabric, jewellery and much more through 200 stalls to showcase. 
• About 1000 tribal artisans and artists from across the country are participating in this festival to showcase their wide range of handicrafts which include hand-woven cotton, silk fabrics, wool, metal craft, terracotta, bead-work, all need to be preserved and promoted.

​About Tribal Cooperative Marketing Development Federation of India (TRIFED)
TRIFED was established in August 1987 under the Multi-State Cooperative Societies Act, 1984 by the Government of India as a National level Cooperative body. TRIFED is mandated to ringing about socio-economic development of tribals of the country by institutionalising the trade of Minor Forest Produce (MFP) & Surplus Agricultural Produce (SAP) collected/ cultivated by them. 
TRIFED plays the dual role of both a market developer and a service provider, empowering them with knowledge and tools to better their operations in a systematic, scientific manner and also assist them in developing their marketing approach.